Category: market research


Predictably Irrational, Revised Predictably Irrational, Revised
The Hidden Forces That Shape Our Decisions
Author: Dr Dan Ariely
Publisher: Harper
Format: Paperback
9780062018205


Purple Cow Purple Cow
Transform Your Business by Being Remarkable
Author: Seth Godin
Publisher: Penguin Books Ltd
Format: Paperback
9780141016405, 014101640X
Management & Management Techniques


Misbehaving Misbehaving
The Making of Behavioural Economics
Author: Richard H. Thaler
Publisher: Penguin Books Ltd
Format: Paperback
9780241951224


This is Marketing This is Marketing
You Can't Be Seen Until You Learn To See
Author: Seth Godin
Publisher: Penguin Books Ltd
Format: Paperback
9780241370148
Sales & Marketing


Crossing the Chasm, 3rd Edition Crossing the Chasm, 3rd Edition
Marketing and Selling Disruptive Products to Mainstream Customers
Author: Geoffrey A Moore
Publisher: HARPER BUSINESS
Format: Paperback
9780062292988, 0062292986
Business Innovation , Management & Management Techniques , Sales & Marketing , Market Research , Ownership & Organization Of Enterprises ,


How Brands Grow How Brands Grow
What Marketers Don't Know
Author: Byron Sharp
Publisher: Oxford University Press Australia
Format: Hardback
9780195573565, 0195573560
Linguistics , Entrepreneurship , Sales & Marketing , Market Research ,


Predictably Irrational, Revised and Expanded Edition Predictably Irrational, Revised and Expanded Edition
The Hidden Forces That Shape Our Decisions
Author: Dr Dan Ariely
Publisher: HarperCollins Publishers Inc
Format: Paperback
9780061353246, 0061353248


Superforecasting Superforecasting
The Art and Science of Prediction
Author: Philip Tetlock
Publisher: Cornerstone
Format: Paperback
9781847947154
Social Forecasting, Future Studies


Contagious Contagious
Why Things Catch on
Author: Jonah Berger
Publisher: SIMON and SCHUSTER
Format: Paperback
9781451686586, 1451686587
Market Research


Influence, New and Expanded UK Influence, New and Expanded UK
The Psychology of Persuasion
Author: PhD Robert B Cialdini
Publisher: HarperCollins Publishers Inc
Format: Paperback
9780063138797, 0063138794
Advice On Careers & Achieving Success


All Marketers are Liars All Marketers are Liars
The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All
Author: Seth Godin
Publisher: Penguin Putnam Inc
Format: Paperback
9781591845331, 1591845335
Sales & Marketing


This is Service Design Doing This is Service Design Doing
Author: Adam Lawrence
Publisher: OReilly Media Inc USA
Format: Paperback
9781491927182, 1491927186
User Interface Design & Usability


Hacking Growth Hacking Growth
How Today's Fastest-Growing Companies Drive Breakout Success
Author: Morgan Brown
Publisher: Ebury Publishing
Format: Paperback
9780753545379
Macroeconomics , Macroeconomics , Business Strategy , Business Innovation , Management & Management Techniques , Sales & Marketing , Advice On Careers & Achieving Success ,


The Tipping Point The Tipping Point
How Little Things Can Make a Difference
Author: Malcolm Gladwell
Publisher: Little Brown and Company
Format: Paperback
9780316346627, 0316346624
Sociology , Social, Group Or Collective Psychology , Politics & Government , Business Strategy , Advertising , Market Research ,


Stumbling on Happiness Stumbling on Happiness
Author: Daniel Gilbert
Publisher: Random House USA Inc
Format: Paperback
9781400077427, 1400077427
Cognition & Cognitive Psychology


Testing Business Ideas Testing Business Ideas
A Field Guide for Rapid Experimentation
Author: David J. Bland
Publisher: John Wiley and Sons Inc
Format: Paperback
9781119551447, 1119551447
Business Strategy


The Psychology of Selling The Psychology of Selling
Increase Your Sales Faster and Easier Than You Ever Thought Possible
Author: Brian Tracy
Publisher: Harpercollins Focus
Format: Paperback
9780785288060, 0785288066
Religion: General


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